
It’s hard to ignore the buzz: more and more Dutch, German, and European companies are setting their sights on the United States. For businesses already running on Exact software, the leap across the Atlantic is becoming not just attractive, but a logical next step. So what’s driving this surge? Let’s dive into the trends, opportunities, and real motivations behind this movement. And see why Exact users are especially well positioned for US success.
The USA: Still the Ultimate Growth Market
The United States remains the world’s largest economy, offering a massive consumer base of over 330 million people and a business climate built for growth. For European companies, the US is a land of opportunity, whether you’re looking to scale up, diversify your revenue streams, or simply tap into a market that values innovation and quality. In fact, recent market data shows that European companies are entering the US at a record pace, with a 23% year-over-year increase in new transatlantic ventures.
Exact Users: Built for International Ambition
Why are Exact users leading the charge? Companies running on Exact Globe or other Exact solutions already have their financials, operations, and compliance processes tightly managed. This strong foundation is crucial when you’re stepping into a new, complex market like the US. From multi-currency accounting to advanced reporting, Exact gives companies the confidence to expand, knowing their back-office is ready for international demands.
European Quality in High Demand
US consumers and businesses have a strong appetite for European products, especially those from the Netherlands and Germany. Whether it’s high-end manufacturing, AgriTech, CleanTech, or software, the “European-made” label carries weight. Many Dutch and German companies find that their reputation for quality, reliability, and innovation gives them a head start when entering the American market.
Expand to the US to attract new investors
Access to Capital and Talent
The US isn’t just a sales market; it’s also a global hub for investment and talent. Many European scale-ups and established firms expand to the US to attract new investors, form strategic partnerships, and hire experienced local staff. The possibilities for growth, funding, and collaboration are often far greater than in the domestic European market.
Making Compliance Simple
One of the biggest hurdles in US expansion is staying compliant with local and federal regulations. Sales tax, payroll, reporting, and legal requirements can be daunting. Here’s where Exact really shines: its software is designed to help businesses manage compliance across borders, reducing risk and saving time.
The Power of Partnership: Exact & Van Holland Group
By partnering with both Exact and Van Holland Group, companies get the best of both worlds: robust, familiar software and a team of experts who know the ins and outs of US market entry. This co-branded approach means you’re never alone, whether you need help with legal setup, accounting, or building your first US sales team.
Real Motivations from European Companies
We regularly hear from Exact users who say things like:
- “We need to grow beyond Europe, but we want to keep control over our operations and processes.”
- “Our biggest customer is asking for a US presence, and we can’t afford to miss the opportunity.”
- “We’re ready for bigger deals and want to compete with US-based players on their own turf.”
- “We need a partner who really understands both our software (Exact) and the US business climate.”
What’s Driving the Trend?
Several factors are fueling the surge in US expansion among Exact users:
- Digital Transformation: Companies are more agile and ready to scale internationally than ever before.
- Post-pandemic Opportunities: The US market has rebounded quickly, with strong demand for innovative products and services.
- Support Networks: With partners like Exact and Van Holland Group, the risks and challenges of US entry are easier to manage.
Testimonial: From Ambition to Achievement
“When we decided to expand our Dutch manufacturing business to the US, we knew it would be a challenge. But with Exact Globe handling our financials and Van Holland Group guiding us through every legal and operational step, the process was smoother than we ever imagined. We were fully operational in Miami within two months, and our US sales have already exceeded our first-year targets. The combination of trusted software and hands-on support made all the difference.”
— Jeroen de Vries, CFO, DutchTech Industries
Conclusion: Your Next Step
Expanding to the US is no longer just for the global giants. With Exact as your software backbone and Van Holland Group as your guide, European companies of any size can take the leap. Smoothly, securely, and with real confidence.
Contact the Van Holland Group
Curious how your Exact setup can support your US ambitions? Let’s connect for a no-obligation intake and explore your opportunities!
- Plan a TEAMS video call at your convenience
- Contact us by phone at (+1) 786 233 6384
- Or email us at: info@vanhollandgroup.com
Tags: American Marketbusiness consultingbusiness growthbusiness success USAconsultancy USADoing Business in USADutch companies Americaentrepreneurs USAExact customersExact integrationExact Softwareexport to Americagrowth strategyinternational expansionsoftware companies USAUS expansionUS market entryUS subsidiaryUSA Market EntryVan Holland Group